Sunday, January 3, 2010

Google Backlinks Update Dec/2009 !

It seems the process of Google backlink calculation is over now and the final step which is PR updating is in progress to appear on Google toolbar! While Google still ignore to show the real numbers of backlink through direct query on its data center, but! it is significant moves on its latest update given more weight by its backlinks calculation system to relevant content sharing among sites as well as emphasizing on its calculation to be given to high PR site ( Above PR 3 ) with over 2k pages recorded on Google !



Base on what I have seen so far the PR on Inner pages for sites with numbers of outbound links are being dropped ! In deed sites or blogs being participating on links exchange or links trades market being targeted by Google in this update while sites with less or no outbound links are getting or improving PR on Inner pages not base as a result on having anchor text through other sites linking to inner pages but! rather through building natural incoming link to the home page.

What about the SERP positioning? there are some changes taking a place on Google SERP with regards to the backlinks process and PR right now , sites with more content and pages indexed as well as higher PR are given the authority over the smaller site or new site . Once again ! Do not get me wrong! PR is not just the main factor but it still exist on Google ranking system unlike some people have been trying to ignore it !

Article Written By Shahram Azin http://www.asiaeengine.com

Saturday, December 26, 2009

Link Building through Articles

Link building is being considered as one of the primary SEO solutions that assist in providing top search engine ranking; it improves visibility to a website as well as link building is probably the most important factor in generating web traffic, you have heard of people saying content is king though that statement is accurate, content alone would not be enough. What’s required is link building along with quality content. Always bear in mind the fact that well-written businesses review that is rich with professional information not only helps in enhancing the web traffic but! Also improve web page visibility. With this regard there is no better solution than rich Article writing when it comes to build the high profile outbound links base on your industry targeted keywords, Article marketing can generate substantial numbers of natural inbound links, a side from that it will also bring you traffic through the solid link building . That’s how it works, articles submitted to online article directories are being downloaded by other webmasters, bloggers and posted to their website, as well as ezines and newsletters, As a result site will receive numbers of natural back links making it a more valuable process overall. It generates traffic from the article directory and it helps your site appears in search engines allowing it to be more visible. Imagine being in the first page of a search engine for a targeted keyword!But! that’s just a part from what you are going to achieve through high rich articles content, it is not only limited to drive targeted audience to visit your site but also spreading the word about your company, or the services you provide on the world wide web . Through building a network of links structured using relevant sites under appropriate search terms, without a doubt you are going to achieve the benefits of improved search engine rankings. A side from all mentioned above, there will be impressive boast to site Page Ranks due to being recognize receiving back links from an authority network! There should not be a question which many high ranking article directories consider as an authority site in view of search engines as a result of aged and massive numbers of content as well as inbound links!
That is what Link building through articles publishing is considered as one of the most widespread SEO strategies used nowadays, It is a primary technique for many SEO specialists, and is certainly a way than can be attempted by the non experienced marketers, or those with access to limited resources.

Author: Shahram Azin
http://www.asiaengine.com"

Google’s New Order Algorithm

It has been years of discussion by many SEO around the globe that Google is shifting its direction where is no longer rely on PR on the Google serp calculation, some even stated the PR is dead! What does this mean for Google Page Rank which lies at the heart of Google’s search algorithm? And why they should call it (The Heart) of Google sophisticated ranking system on the first place?



I have been watching closely the Google dance within the last two years , unlike those SEO who believes PR has no value in serp any longer! Saying Google’s Algorithm is shifting its direction leaving the PR alone with (no value)! I should emphasize here that Google has not moving its direction from the Heart of its main base calculation system but rather to changing its strategy base on two important issues which I describe on below.

A) Google has been trying to bring the search result with more relevancy , forcing the big players ( the bloggers ) to follow the new rules of the game , At the new stage , the SEO marketplace people should concentrate of relevancy of the clients sites content while heading to build the high link popularity range for their clients site but not just PR ! That is What I called it (The Google’s New Order), It is going to be very hard for the big players now to focus on relevancy and visibility on one side , while holding to their high value PR on another !

B) Less weight for irrelevant back links. YES! This time there are filtering to remove / weight less to back links which are irrelevant (THATS WHY YOUR SITE ARE LOSING ITS PR ) , but ! does The Google’s New Order effects on serp at the same time ? Yes ! It does , it is not only pulling the PR down but serp is under new process of Algo, at the same time the new Algo is targeting sites paid links, but not all sites which has experienced the drop sell or buy links except big players, (large blog networks) ! Learn and follow me if you want to be there. At the end, Google has just slapped their biggest fans. Yep, but the main question still stands for many: Does Keywords in back link anchor texts and page rank matter anymore?
I should say, Yes! Of course but it depends how much your link relevant is on the view Of the Google’s New Order!

Article Written By : Shahram Azin
http://www.asiaengine.com SEO Asia

SEO TRICKS AND LANDING PAGES

It is imperative to make certain that your website is optimized for the search engines, but at the same time it is important not to forget the prospect of just who you are essentially seeking to attract – site visitors are not search engine Bots, they are human beings who are like me and you, visiting site to buy or having inquiry about your products and services or searching, with this regard whether we write content or placing keywords we should consider to not forget that point using spamming words over and over in order to attract the Bots not only might banned your site But ! It will reduce the sell!

When optimizing your site, you should make certain of some aspect that the content not only should include the most important key phrases of your products in the search and appearing at the top of SERPS, but that it should make” sells”. Whether this sale is a term to action by your site visitor, like call us now, sign up to our newsletter, getting the RSS feed from blog, or it encourages the website visitor to look further at your products, buy, offer or recommend to a friend, the real value of SEO is not only to use every available sources to bring traffic to your site but to make sure website is being optimized not for Bots but for real visitors, you should always keep bear in mind that each visitor to your site whether they arrive through a search engine query or through a Pay Per Click (PPC) campaign or link seeking answers to their questions or research , we do know that with billions of pages floating on the world wide web they will decide to stay or leave your website within 10 seconds or even less , It is not an easy task to convince them that they are in the right place if you have any spam looking content which it is being designed to please the Bots! Furthermore What you have to take under consideration is that website visitor directed to the information they are searching for, it is very crucial time as mentioned above they decide to stay or leave within 10 seconds, this is where the creation of landing pages are designed to take care of the issue, to put the precisely results base on visitor’s query on the search engines or Pay Per Click (PPC) campaign that is what the landing pages should be specifically optimized in content base on setting keywords destiny in order to turn every single visitor to stay on the site as well as considering the importance of a single call to action rather than a cluttered page which it confuses the website visitor. It is time to have one call to action on each landing page like fill out a feedback or contact form, take part in a poll, download a white paper, sign up to your mailing list? What ever you choose you have to be certain that there is only one call to action on each landing page and not more! One call to action is also useful to track conversations as well as results.

Author: Shahram Azin
http://www.asiaengine.com SEO Asia